Reference:
Trainevo-062022-CS-7
Duration:
2 Hours
Category:
Changement Sociétal
Language(s):
🇬🇧, 🇫🇷

The advent of the internet, social media, and 24-hour news channels has completely reshaped the information landscape. Never has the world suffered from such an insatiable appetite. In this jungle, where sound, dubious, or even dangerous information coexist, it has now become difficult to find one’s way.

In this era of social and environmental awareness, companies, organizations, and individuals have a weapon of mass destruction: disinformation-propaganda. This workshop takes stock of the pernicious technique of “greenwashing” (eco-whitewashing). Concrete examples of this strategy show that organizations never hesitate to “misinform” by falsely associating a product with a social or environmental vision.

As a recognized agent of social change, Canadian facilitator Jean Provencher will share with participants the benefit of his expertise and decades-long social commitment.

Activity accessible to all audiences: individuals, schools, businesses, organizations

Understand how disinformation and propaganda techniques work and how they are applied, including what is known as “greenwashing.”

Become aware of the harmful and even dangerous consequences of disinformation techniques which, by becoming embedded in the process of gathering information, analysis, and decision-making, directly influence everyday life.

Provide guidance to help detect, in messages and communications, the presence of an intentional form of disinformation.

This workshop is part of a social change education programme, which offers activities (e.g., conferences and seminars) to explore certain topics in greater depth.

Three options offered for a full 8-hour day

  • One 8-hour topic of your choice ► Full day
  • Two 4-hour topics of your choice ► 1 in AM + 1 in PM
  • Four 2-hour topics of your choice ► 2 in AM + 2 in PM

Topics offered (according to applicable time blocks)

Topic

8 h

4 h

2 h

Global warming

X

X

X

·Measure the scale and impacts of warming·Learn to fight daily against warming

Citizen power

X

X

X

·Become aware of the powerful power in our hands

·Concretely exercise this power in our lives

Responsible consumption

X

X

X

·Realize how consumption governs everything

·Adopt healthy and sustainable consumption patterns

Technology dependence

X

X

·Question the place of technology in our lives

·Reduce tech grip to limit its impacts

Information and disinformation

X

·Understand the influence of the information war

·Protect yourself against disinformation and propaganda

Responsible investment

X

·Discover the benefits of investing responsibly

·Identify truly responsible investments

General workshop approach

(* the sequence and duration of the elements below will vary according to the chosen option)

  1. Topic context
  2. Practical scenarios
  3. Individual exercise(s)
  4. Group or subgroup discussion(s)
  5. Shared information
  6. Conclusion
Prerequisite: participants are strongly advised to attend the “Being, Thinking and Acting Differently” conference beforehand.
The workshop includes various forms of learning and practice depending on the chosen option: visual presentation, multimedia tools, educational content delivered by the facilitator, individual practical exercises, small group discussions, plenary session.
Certificate of workshop participation.
Address: Color Business Center, 19 rue de l’industrie L-6089 Bertrange
To organize this conference in-house, please contact us.

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